Friday, February 09, 2007

How to Promote Your Network Marketing Home Business

The key to any network marketing home business is promotion, and the only difference between an in person business and Internet business is the way that you conduct your business. Instead of being face to face with the people, everything is conducted over the Internet including the training and salesmanship.

The only time you may interact in a personal way is if the line of sponsorship that heads your organization decides to arrange a sales meeting or convention.

It’s important to remember that promotion is the most important part of your business, and for your business to be successful, you have to promote, promote, promote.

There are several ways you can accomplish that, but the most important promotional tool you have is in your ranking with the search engines, that allows people to find your website in a search, especially Google, which tends to be the search engine of choice for many people.

Accomplishing this means making sure that your site is optimized for the search engines, a process called Search Engine
Optimization (SEO).

It may cost a little bit to do, but it’s worth it in the end because SEO will guarantee that your website gets top ranking with the search engines, thus a better chance that it will come up early in a search.

Of course, before you even think about SEO, you have to make sure that you submit your website to the search engines so that they know it exists. Several services are available that allow you to do this for free such as Submitexpress.com, and it goes to 40 search engines.

If you wish to submit it to more, you can purchase a premium package that allows you to submit your site to hundreds of search engines, directories, and free for all pages. The more places that you submit your site, the better the chance that someone will visit your site and want to join your network.

If not, you will at least find people who are interested in the product or products you are selling and become a customer. That, of course, is one of the underlying keys to network marketing, that those who are not interested in the business will be interested in buying its products.
Another means for promoting your business is to place a classified ad.

There are a number of sites that are free, so there is no need to spend an enormous amount of money advertising your business. In addition, there are email groups and newsletters where you can advertise your business as well.

You just want to be careful not to spam because many network marketing organizations will cancel your membership for spamming; they offer specific guidelines concerning the acceptable forms of business promotion, and if you deviate from that, you lose whatever time and money you have invested.


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Free Online Home Business Resources go HERE

Tuesday, February 06, 2007

Advertising Your Network Marketing Business

The Key to Your Long-Term Success

Network marketing is a very competitive business, and you must exhaust all efforts to come out on top of the competition. Only a very foolish network marketer will ignore the advertising portion of the business – after all, advertising is at the very heart of such a business undertaking. No matter what product you sell or what you service you render, you will need to advertise in order to draw out the full potential of your business.

Network marketing, of course, is no different. If anything, advertising is the most important thing you will have to do – especially if you operate on the internet. In the global marketplace known as the internet, there is a wide variety of customers to be found, and millions of dollars to be earned. But you have to reach out to people first and let them know that you are open for business.

Getting Their Attention

When you first start to build your network marketing venture, it is essential that you get straight into the heart of what makes it tick. In other words, what does it offer to your potential customers and recruits? Remember that most people only respond to appeals of self-interest – so let them know in no uncertain terms what they will get when they join up with you! Will they have more money, more time with their families, a sense of accomplishment? Will they be in a position to help people or make a difference in the lives of the people around them? If so, tell them, and don’t be shy about getting the point across.

However, do be careful about exaggerating your claims. It is almost an axiom in the MLM industry that numbers are inflated and that representatives are unscrupulous. Many representatives may not lie directly; but they won’t provide the whole truth either. Be very careful about joining such a group – they tend to have very short careers and end up on the wrong side of the law. As the old saying goes, “honesty is the best policy.” If you are seeking to build a career in network marketing, it will help if you paint yourself as being different from all the others, and the best way to do this is to carefully cultivate a reputation for character. This way, when all other network programs have failed or absconded with their customer’s money, you will be besieged with people who will want do deal with someone with a proven track record.

So, to make real money with multi level marketing, stay true to your principles. This may seem like a really hackneyed comment to make, but the truth is that people will always want to deal with someone they can trust. By making yourself such a character, you will be ensuring your financial success for the years to come.

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Free Online Home Business Resources go HERE